One of the most popular copywriters of the former Soviet Union, he specializes in selling texts of direct response.
The author of four best-sellers on copywriting and content marketing. The regular speaker at major conferences on marketing, copywriting, PR, SMM-, email- and content marketing.
Among the clients - "Beeline", "Kaspersky Lab", publishing house "Eksmo", "Privatbank".
14:20—14:40. Advertising and promotion
- How to make an empty comment the one which sales?
- Alien Syndrome Cases
- Recommendations, hit the nail on the head!
- Analogies, which inspire
- Collection of popular social proofs