Ukrainian forum
of netizens
April 20
Kiev, IEC (Livoberezhna metro station)
Maria Bocheva
Business Analyst at OWOX

Works with eCommerce Projects since 2013, specialization: analysis of business-tasks of large international clients; understanding of the specifics, needs and key differences of niche Ukraine eCommerce leaders; tasks solution of the analysis of advertising channels, that were sources of associative conversions.

Google Analytics Qualified Individual.

Modern analytics: how to force data to work on business

17:20—17:40. Advertising and promotion

- What approach to construction of marketing based on the data used by 99% of professionals, and why it leads to nowhere

- How to start making money almost immediately using analysts and not wait for 6 months "until everything will be introduced"

- How to measure and monetize immeasurable: increasing of conversion in purchase using the proper organization of content and remarketing

- Best practices, cases and applying of analytics in the internet-marketing